The "aggressive" mode ("advanced" does NOT exist) is NOT necessarily the "best" cleaning mode "for windows users". For "beginners" the safest mode is the "normal" mode.
Do a search on this website for"UserAssist" and/or "HRZR" (without quotes) => then you will find all the topics and posts concerning the question of those registry "UserAssist" / "HRZR" entries, the problems when deleting those entries and how to solve those problems.
Concerning dissapearing personalized menus lookt at this topic and also this topic.